This research embarked on an assessment of Broadcast Integration programmes focusing of NTA Ijebu-Ode, Nigeria. The study adopted a survey research method. A questionnaire was used to gather information from 92 participant in Ijebu-Ode Axis of Ogun State. The response of the participant were analysed using descriptive statistics. The findings also discovered that NTA Ijebu-Ode air programmes on national integration but mostly in the aftermath of crisis. The study also showed that visual messages of television have a very powerful influence during crisis because most people rely on television during crisis to keep them informed about the situation. The study therefore recommends that television stations should place more emphasis on programmes directed toward uniting the various diverse groups in the state. Also, television stations should from time to time pass messages across to residents of the state on the need to stay united and shun all forms of violent means of setting disputes.
TABLE OF CONTENTS
CHAPTER ONE: INTRODUCTION
1.1 Background to the Study
1.2 Statement of Research Problem
1.3 Aim and Objectives of the Study
1.4 Research Questions
1.5 Significance of Study
1.6 Scope of Study
1.7 Operational Definition of Terms
1.8 History of Nigeria Television Authority (NTA)
CHAPTER TWO: LITERATURE REVIEW
2.0 Introduction
2.1 Conceptual Review
2.1.1 The Role of Media in Society
2.1.2 Media and National Integration
2.1.2 Media and Nation Building
2.1.3 Mass Media and the Challenges of National Integration in Nigeria
2.2 Theoretical Framework
2.2.1 The Social Responsibility Theory
2.2.2 The Development Theory
2.2.3 Agenda Setting Theory
2.3 Appraisal of Literature
CHAPTER THREE: RESEARCH METHOD
3.0 Introduction
3.1 Research Design
3.2 Population of the Study
3.3 Sample and Sampling Techniques
3.4 Research Instrument
3.5 Validity and Reliability of Research Instrument
3.6 Procedure for Data Collection
3.7 Method of Data Analysis
CHAPTER FOUR: DATA PRESENTATION AND INTERPRETATIONS
4.0 Introduction
4.1 Analysis of Respondents Opinion
4.2 Discussion of Findings
CHAPTER FIVE: SUMMARY, CONCLUSION AND RECOMMENDATION
5.1 Summary
5.2 Conclusion
5.3 Recommendation
5.4 Suggestion for further Studies
References
